NuGov and Google

26 02 2010

Google received £381,056 from the Business Department to give prominence to keywords that promoted the NuGov ‘message‘.  The idea of Lord Mangledbum the sadistic pervert and Google the information-siphoning pimp having ‘business’ should have us all wondering what else has been shared.

From TheyWorkForYou

(SOURCE):

Nick Hurd (Shadow Minister (Charities, Social Enterprise and Volunteering), Shadow Minister; Ruislip – Northwood, Conservative)

To ask the Minister of State, Department for Business, Innovation and Skills with reference to the answer of 10 November 2009, Official Report, column 311W, on Google adword online: advertising keywords, what keywords were paid for; and at what cost.

Patrick McFadden (Minister of State, Department for Business, Innovation and Skills; Wolverhampton South East, Labour)

BIS has spent, via the Central Office for Information (COI), a total of £381,056.89 on Google keywords in 2009/10 to date for the following marketing campaigns:

Graduate Talent Pool

£53,732.26

Vulnerable Workers and Agency Workers

£29,591.83

National Minimum Wage

£40,301.80

Business Link

£252,397.90

i-Awards

£539.30

Science: So What? So Everything

£1,179.04

Employment Agency Standards

£3,314.16

Total

£381,056.29

This covers a combination of 4,400 keywords related to these campaigns. We have not provided the full list and the amounts paid for individual keywords as the release of this information could prejudice the commercial interests of our suppliers.

Read that last bit carefully.  They have the technology to promote their message, so logically, they could suppress any opposing ones.

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